Let’s think about how customers make buying decisions about your product or service. Today’s savvy customers are seeking to make informed decisions before making a purchase. I don’t care whether it’s toothpaste or a new car. The process is the same. Online customer reviews are extremely important in the buying process.
A common problem I encounter is a prospective client in distress because their web developer disappears or is otherwise unavailable or unresponsive. They need some work done to their website or are having a problem, so they turn to another developer to get something accomplished. Without these five pieces of information, helping you is almost impossible, and these are the things you’ll need to provide to get that help.
Many small businesses today feel they aren’t vulnerable to hackers. After all, it’s easy to look the other way and reason that no one would want to bother to hack my website. The feeling is that there is nothing there that anyone would want access to so why bother?